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Rimowa gets personal

Published Jun 11, 2021 08:00 pm

Unisex hard-shell crossbody bag in black, white, desert rose, or cactus marks the brand’s 21st anniversary

UP CLOSE AND PERSONAL The hard-shell crossbody bag in desert rose

Rimowa has introduced a brand-new collection of personal cases crafted in the latest polycarbonate colors in its Essentail collection. The much-anticipated product launch marks the 21st anniversary of the brand’s pioneering launch of the first-ever polycarbonate suitcase in 2000, an innovation that reverberates throughout the industry to this day.

Expanding beyond travel to more lifestyle products, the Rimowa Personal was first unveiled on the runway of Dior’s summer 2020 collection as part of a limited-edition capsule collection collaboration with Kim Jones.

GREEN IS IN personal in cactus

This latest collection of Rimowa Personal cases marks the next step in the product’s evolution and its incorporation into the brand’s core range of travel and daily accessories. Made in Germany and crafted for the first time in ultra-lightweight, dent-resistant grooved polycarbonate, the Rimowa Personal is a unisex hard-shell crossbody bag meant to house and transport your daily personal essentials. It can be worn with the detachable, adjustable leather body strap or carried like a clutch. 

Each detail of the Rimowa Personal is carefully considered from its perfectly color-matched straps and leather lining down to its metal rivets, rings, and hooks finished in silver or gunmetal. Inside, the interior features two open compartments, a zipped pocket, and three card slots.

Expanding beyond travel to more lifestyle products, the Rimowa Personal was first unveiled on the runway of Dior’s summer 2020 collection as part of a limited-edition capsule collection collaboration with Kim Jones.

The new collection is available in four polycarbonate glossy colors; two permanent (Black and White), and two seasonal hues (Desert Rose and Cactus), which match the latest Rimowa Essential collections inspired by the Mojave desert. The Personal collection is now available at Rimowa stores worldwide.

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unisex Rimowa personal Cactus
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