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Manila Bulletin devider Entertainment devider GMA Regional TV bolsters presence in North Central Luzon

GMA Regional TV bolsters presence in North Central Luzon

Published Mar 23, 2021 04:00 pm

GMA Regional TV further strengthens its presence in North Central Luzon as it becomes available to more viewers in the said region.

The regional arm of media giant GMA Network stays true to its campaign, “local news matters,” by bringing its award-winning and top-rating unified weekday newscast “GMA Regional TV Balitang Amianan” and unified weekday morning show “Mornings with GMA Regional TV” closer to Kapuso viewers as these can now be accessed in Zambales, Aurora, Isabela, and Cagayan Valley.

This widens the reach of GMA Regional TV in North Central Luzon which already has local channels in Abra, Benguet, Nueva Ecija, Ilocos Norte, Ilocos Sur, La Union, Pangasinan, Tarlac, and Pampanga.

“We are proud to share with our Kapuso viewers that their favorite local programs are now available in more areas in North Central Luzon,” said GMA Regional TV and Synergy First Vice President and Head Oliver Victor Amoroso. “This year, we remain steadfast in our commitment to deliver news and information to our Kapuso all over the country. We began with the launch of our newest flagship local weekday newscast in Bicol—GMA Regional TV Balitang Bicolandia—last February. Now, we have ‘GMA Regional TV Balitang Amianan’ and ‘Mornings with GMA Regional TV’ being aired in more areas in North Central Luzon. We are not stopping here as we continue to serve local communities, through our local programs and various initiatives, all over the Philippines,” he added.

Airing weekdays at 5 p.m., “GMA Regional TV Balitang Amianan” is anchored by seasoned TV journalists’ CJ Torida, Joanne Ponsoy and Jasmin Gabriel-Galban. Providing reports are local news correspondents King Guevarra, Russel Simorio, Claire Lacanilao, and Ivy Hernando as well as local news stringers across North Central Luzon. GMA Regional TV Balitang Amianan remains as the leading local newscast, earning an enormous viewer growth of 170 percent in Metro Dagupan in 2020.

Meanwhile, “Mornings with GMA Regional TV”—which was launched last year amid the trying times brought about by the pandemic—is hosted by Ara Hanesh. The morning show, which airs weekdays at 8 a.m., offers viewers information and stories tailored to fit the needs and interests of viewers in North Central Luzon through various segments.

GMA Regional TV’s unparalleled commitment to producing local news programs and specials that are more attuned to stories, voices, and viewership in the regions has earned the trust of Filipino viewers all over the country. In 2020, GMA RTV’s regional morning shows and local newscasts tallied a combined reach of about 64 percent of all TV households throughout the country, with an estimated total of 46.8 million viewers, based on Nielsen Phils. TV Audience Measurement’s Total Philippines data (January to December 2020). Also in 2020—for the fourth time in a row—GMA RTV was named the “Best Regional TV Network” at the Platinum Stallion National Media Awards. Online, GMA RTV has been strengthening its presence as well thru its official website: www.gmaregionaltv.com. Its official YouTube channel has been a recipient of the Silver Play Button Award after having reached the 100,000-subscriber mark on the online video platform last year.

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