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Manila Bulletin devider devider Asticom launches 3rd subsidiary BRAD to improve logistics

Asticom launches 3rd subsidiary BRAD to improve logistics

Published Dec 22, 2021 09:14 am  |  Updated Dec 22, 2021 09:14 am

Asticom Technology Inc., a shared services company under Globe, launches its third subsidiary, BRAD Warehouse and Logistics Services, Inc. BRAD provides end-to-end supply chain technology solutions to give customers the best logistics experience at an affordable price.

BRAD’s innovative and impactful business solutions are tailor-fit for different industries, including e-commerce, food and beverage, health and wellness, and telecommunications.  It allows enterprises to bring their products securely to the customers when and where they need them.

At the same time, BRAD is eventually working to extend its services directly to the consumers.

“We want to help the economy and Philippine businesses, big and small succeed today to build a better tomorrow by becoming the nation's most advanced, efficient, and impactful tech enabled logistics solutions provider. At BRAD, our mission is to deliver amazing customer experience while revolutionizing logistics technology and solutions,” said Mharicar Castillo-Reyes, Asticom Group of Companies, President and CEO.

Early this year, Asticom introduced its first subsidiary Asti Business Services Inc. (ABSI), followed by Fiber Infrastructure and Network Services Inc. (FINSI). ABSI offers enterprises with Above and Beyond Service Innovation with end-to-end solutions for human resources, administrative, finance, and information technology functions.

On the other hand, FINSI provides end-to-end services and industry-specific solutions to telco companies, towers, and infrastructure and technology, including construction, building, installation, and maintenance services. 

Through its affiliates and subsidiaries like Asticom, Globe is pivoting from a telco to a digital solutions platform. The Globe Group continues to create and develop a robust digital ecosystem for Filipinos by building on its existing footprint in fintech, healthcare, entertainment, adtech, e-commerce, manpower, IT services, and venture capital. 

The Globe Group strongly supports the United Nations Sustainable Development Goals, particularly UN SDG No. 9, highlighting the roles of infrastructure and innovation as crucial drivers of economic growth and development. It is committed to upholding the UN Global Compact principles and contributing to 10 UN SDGs.

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