Louis Vuitton unveils renovated Greenbelt boutique and it’s decked with Filipino culture

Published October 16, 2021, 11:50 AM

by John Legaspi

French fashion label Louis Vuitton opened on Oct. 15, 2021 its refurbished concept store and it’s infused with Filipino culture.

Located in the brand new wing of Ayala Malls Makati, Greenbelt 3, the boutique presents Louis Vuitton’s collaboration with local artists and interior design firm, Philux. Swiss‐Filipino sisters and design-duo Stephanie and Jessica Kienle created a world of luxury celebrating Filipino artisanal works and heritage through exclusive furniture pieces made of truly Philippine materials.

A look at Louis Vuitton’s renovated concept store

“In creating a uniquely Filipino design story for Louis Vuitton, my sister Jessica and I, together with the Philux team, curated furniture, accessories, artwork, decorative lighting, rugs, and installations that celebrate our country’s rich and colorful cultural heritage as well as embody the vast local design talent and skilled craftsmanship we are proud of,” Stephanie says. “This has certainly been an exciting year-long and fulfilling cross-continental collaboration with the Louis Vuitton teams in Paris and Hong Kong, and we are honored to be a part of it.”

Capiz shell-inspired doors and flooring patterns with traditional weaving design bring a warm and inviting feel to the boutique. Adding to their beauty are local artworks, which include Inigo Elizalde’s Filipino-inspired rug designs, Olivia d’Aboville’s abaca-made “Fields of Color,” Monica Delgado’s vibrant “Bliss,” and Bea Valdes’ “Hibla 02” made of cord, rope, and tapestry. Complementing them are international masterpieces by French painters Zélie Belcour and Russell Frampton, and Portugal’s Carla Sa Fernandes. Bringing the concept store to a full circle are the raffia and saguran ceiling panels and teardrops lamps.

This is the first of the many major flagship stores that will be opening at the mall’s newly renovated wing. Soon to open is Bulgari’s Mediterranean origins and Roman traditions-inspired space, promising an experience like being in the ancient city with star-patterned white Travertine marble and the oval-shaped counters are in light galvanized iron.

Another maison to watch out for is Dior, which is opening its biggest flagship store in the country. Italian brand Max Mara is planting its reigns in the Makati mall. German luggage label, Rimowa, is finally debuting its first flagship store in the new wing. Kenzo is also bringing its positive energy and contagious freedom spirit to the shopping destination.

Meanwhile, 2022 will welcome the launch of Celine, Salvatore Ferragamo, Tod’s, Ermenegildo Zegna, Roger Vivier, Loewe, Jimmy Choo, and the store expansion of Hermes.

For more information on ongoing promos, mall events, and safety measures, please visit Ayala Malls at www.ayalamalls.com, or through social media at www.facebook.com/AyalaMalls360/ and IG @iloveayalamalls.

 
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