NRCE highlights technology at the heart of reimagining retail

Published August 15, 2019, 12:00 AM

by manilabulletin_admin

To help retailers reimagine their businesses as the industry shifts to the digital age, the 26th National Retail Conference and Stores Asia Expo (NRCE) will showcase the best in retail technology and solutions at its expo, slated on Aug. 15-16 at the MoA SMX Convention Center, Pasay City.

The Stores Asia Expo, twin activity of the NRCE, aims to give attendees a venue where they can translate insights they obtained from the conference speakers to tangible and practical solutions to grow and upgrade their businesses.

Leading retail suppliers at the Stores Asia Expo 

Leading local and foreign retail suppliers will participate in the expo, including those that supply artificial intelligence services, service robots, loyalty programs, digital marketing, data capture, visual merchandising, and cloud services, among others.

Cal-Comp Technology Philippines will showcase their service robots to give the retailers a preview on what it can do to serve retail customers. Their robots are optimized for human interaction and engaging people into a novel conversation.

Aptos, Innity, and Zebra Technologies, will also join the expo to showcase their technologies and innovative solutions to help retailers gain advantage in the industry.

Zebra Technologies APAC Vertical Solutions Marketing Lead for Retail, Healthcare and Hospitality George Pepes, who will also speak at the conference, shared how technology has disrupted the retail industry.

“Shoppers today have the most powerful shopping tool at their fingertips – the smartphone. With it, shoppers can shop anytime, anywhere they want. More importantly, the rise of e-commerce and the digital economy has clearly disrupted the business of retailers,” he said.

Aptos is the largest provider of enterprise software focused exclusively on retail. The company helps retailers develop dynamic and responsive assortments, streamline operations and deliver integrated, seamless experiences wherever shoppers choose to engage.

Innity, on the other hand, is a leading online media company and provider of digital advertising technologies for both advertisers and publishers, with offices around Asia.

Zebra Technologies offers products, software and services intelligently connect people, assets and data to empower frontliners in retail, healthcare, transportation and logistics, manufacturing and other industries.

“With the number of online shoppers in the Philippines set to grow to over 50 million by 2022, it is essential that brick and mortar retailers use the right tools to build loyalty with their customers.  Convenience and a better customer experience are the largest opportunities that the brick and mortar retailers can offer to build customer loyalty,” Pepes added.

Other exhibitors joining the expo are: Antex Enterprise, Epson Philippines, Testex Swiss Textile Testing, Target Display, Globe Digital Ventures, Adlib International Sales/Checkpoint, Circuit Solutions, HP Philippines, Action.able (Posible), Abztrak, Hoshitech, Taeyoung International Corp., RTL Gate Technologies, ZAP Group, Logic Information Systems, Print & Mount, Iripple, Fortunesources, Brother Philippines, Phil-Data Business Systems, Snapcart Insights, Opticon Sensors Philippines, Retail Associates, Exist Software Labs, Talkpush, P-Tech People and Technology, Anchanto, Alps, Allcard, Coalesce Sales, Alliance Software, Kickstart Ventures, 101 New York Logistics, Caleyan Marketing, Wilcon Depot, Calamai Tropica, Commerce Asia, iManila, JIMAC, Smartcard Technik, Springtime Design, United Neon Advertising, Araneta Center, Heritage Multi-Office Products, Eastern Communications, PLDT Enterprise, WGSN, Rich Graphix Brand, Chatbot PH, Globe Business, Motion Cabin, SM Mart, MBrand, Entrego, Zilingo, Blogapalooza, and Echochannels.

On-floor seminars to offer practical tips 

Aside from the groundbreaking technologies featured in the exhibit, the NRCE will once again present a bigger Retail Learning Lab to give the attendees a deeper knowledge on the solutions offered within the exhibit hall, as well as practical tips on how they can improve their businesses.

“This year, we have opened up two learning labs on the exhibit floor featuring 15 innovation experts to accommodate more speakers and to give our visitors more learning opportunities,” Philippine Retailers Association (PRA) President Rosemarie Ong said.

Topics include: Digital Advertising, CX and In-Store Technology, Loyalty Marketing, Branding in Retail, Smart Security Solutions, Creative Strategy, HR Analytics, Retail Stores Operations, and Boosting Business with Automation, among others.

The NRCE is an annual event organized by the Philippine Retailers Association (PRA), the recognized trade association of retailers and retail suppliers in the country.

The 26th NRCE is supported by PLDT Enterprise, Wilcon Depot, Globe Business, Bench, SM Retail Inc., Megaworld Corp., and Aptos, as platinum sponsors.

It is also supported by the following gold, silver and bronze sponsors and partners: Robinsons Malls, Unilab, Penshoppe, Araneta Center, Bayer (gold); Ayala Malls, CMG Retail, Inc, Puregold (bronze); Zebra Technologies Asia Pacific, Checkpoint System Limited, Eastern Communications, Vista Mall, Shangri-La Mall, ETP Group, AllHome, Goldilocks, Sportshouse, Mercury Drug, Primer Group of Companies, HBC,  Power Plant Mall, Delta Airlines, Entrego (official logistics partner); The Philippine Star (official newspaper); Business World (official media partner); Turkish Airlines (official airlines); Springtime Design Limited (official brand consultants); DZRH (official radio partner); iManila (official social media partner); Vasavah Consultancy (official IT consultant); Rich Graphix Brand, Heritage Multi-Office Products, Zilingo, Chatbot Ph, United Neon (expo sponsors); WGSN Limited, Blogapalooza Inc. (session sponsors) and; The Manila Times, Innity Philippines, Chinoy TV, Business Mirror, Crossover, Manila Bulletin, Philippine Daily Inquirer (media partners).

To learn more about the 26th NRCE and Expo, you may visit www.nrce-ph.com

 
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