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Expanding east

Published May 10, 2018 04:05 pm
Text and photos by Neil Pagulayan 1 Foton Philippines continues its dealer expansion with its first showroom in Rizal, Foton Cainta. Opened lastThursday May 3, Foton’s 24th dealership, under Cherub Auto Dealer, is located along Ortigas Extension.  The showroom, service center, and parts and sales office are housed in a 1,300 square meter facility.It is also the fourth dealership of LICA Auto Group along with FotonCalamba, FotonLipa and FotonPasong Tamo. From left: Foton Cainta General Manager, Vergel Gopez; Foton Cainta COO, Doroteo Sornet; Foton Cainta Dealer Principal, Rene Limcaoco; Foton Philippines President, Rommel Sytin; and Atty. Cesar Lopez. From left: Foton Cainta General Manager, Vergel Gopez; Foton Cainta COO, Doroteo Sornet; Foton Cainta Dealer Principal, Rene Limcaoco; Foton Philippines President, Rommel Sytin; and Atty. Cesar Lopez. “We see the opportunity amidst the adversity of high taxes on vehicles and that is the exponential growth in Rural/Urban developments in the countryside like here in Cainta, which is the gateway to Rizal province,” said FOTON Cainta Dealer Principal, Rene Limcaoco. “Cainta is a key potential market, and together with LICA Group, their expertise will surely help the steady growth of the brand and further contribute to the economy of Cainta,” said FotonPhilippines President, Rommel Sytin,during his speech at the showroom’s opening. From left: Foton Cainta COO, Doroteo Sornet; Foton Cainta Dealer Principal, Rene Limcaoco; and Foton Philippines President, Rommel Sytin. From left: Foton Cainta COO, Doroteo Sornet; Foton Cainta Dealer Principal, Rene Limcaoco; and Foton Philippines President, Rommel Sytin. Foton grew 16-percent in the first quarter of 2018.As per the consolidated sales reports of both Chamber of Automotive Manufacturers of the Philippines (CAMPI) and the Association of Vehicle Importers and Distributors, Inc. (AVID),Foton now ranks no. 10 in the industry.Fotonis also set to open four additional dealerships this year, in Bauang, La Union; Bacoor, Cavite; Talisay, Cebu; and Puerto Princesa, Palawan. For more info, you may contact them at (02) 459-2121 / 0999-999-9998. You may also visit their pages at www.foton.com.ph and facebook.com/FotonPhilippines.
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