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Manila Bulletin devider Philippines devider Bacolod officials grace opening of fastfood chain's 'most beautiful store' in PH

Bacolod officials grace opening of fastfood chain's 'most beautiful store' in PH

Published Oct 10, 2022 03:01 pm

BACOLOD CITY – Officials led by Mayor Alfredo Abelardo “Albee” Benitez and Rep. Greg Gasataya on Monday, Oct. 10, graced the opening of popular fastfood chain McDonald's ‘’most beautiful store’’in the country in Barangay Villamonte here.

BACOLOD City officials led by Mayor Alfredo Abelardo ‘Albee’ Benitez (third from right) and Rep. Greg Gasataya, along with McDonald’s Philippines president and CEO Kenneth Yang (first from left), and Margot Torres, managing director of Golden Arches, cut the ribbon to officially open the Philippines’ ‘most beautiful McDonald’s store,’ the McDonald’s The Upper East, on Monday, Oct. 10. (Photo courtesy of Councilor Em Ang)

Owned by Megaworld, ''The Upper East'' is located inside the property giant's 34-hectare township, The Upper East.

It is the second McDonald's store owned by Megaworld here, according to Harold Geronimo, vice president and head of Megaworld’s Public Relations and Media Affairs.

The first was Forbes Hill at Northill Gateway which opened in December 2021.

Inspired by the revelry and excitement of the world-famous MassKara Festival, the new McDonald’s NXTGen store showcases giant masks as part of its exterior design.

The masks crafted by Bacolod’s most renowned mask maker Jojo Vito are easily visible from afar and light up at night to give a more festive and colorful feel.

“Our vision is to make it a ‘destination McDonald’s,’ more than just a place where everyone can enjoy eating their favorite McDonald’s meals. This store is ‘uniquely Bacolod’ as it showcases what the City of Smiles truly deserves,” said Eugene Reducindo, managing director, Choice Gourmet Banquet Inc., the company that franchises and operates Megaworld-owned McDonald’s stores.

McDonald’s Philippines President and CEO Kenneth Yang and Margot Torres, managing director of Golden Arches, also graced the occasion.

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