TCL will showcase new QD-Mini LED TVs with improved audio-visual experiences, larger screens, and a new TV category, alongside a cutting-edge sound system co-developed with a leading audio brand.
TCL introduces smart home products, including energy-efficient air conditioners, refrigerators, washing machines, and other home energy solutions, aimed at enhancing everyday life.
TCL will reveal its NXTPAPER series smartphones featuring display technology that offers a paper-like, glare-free viewing experience with adjustable brightness and color temperature for enhanced comfort.
TCL will highlight its achievements in sustainable practices under the ONE TCL ESG banner and its collaborations with major sports organizations, demonstrating its dedication to inspiring greatness beyond technology.
A glimpse of TCL's future-proof tech at IFA 2024
At a glance
Global consumer electronics brand TCL Electronics will unveil a huge lineup of new products as it gears up for IFA 2024. This new lineup will give tech enthusiasts a glimpse into the future with upgraded technologies designed to Inspire Greatness in entertainment, home appliances and smartphones.
Here is what's in store for TCL IFA 2024 Global Press Conference:
Ultra-modern TVs
TCL promises even better audio-visual experiences and larger screen sizes as they showcase the latest addition to their QD-Mini LED TV lineup. The company will also introduce a new category in its TV series and a new cutting-edge sound solution. This brand-new sound system is co-developed with one of the world's leading audio brands.
Smarter Homes
To help manage home energy use more efficiently, TCL is bringing a range of smart home products including TCL FreshIN air conditioners, TCL Free Built-in Series refrigerators, washing machines, and smart home energy solutions. Included in the list of upgraded products that will Inspire Greatness are AR glasses, commercial displays and soundbars.
Enhanced smartphone display technology
TCL will unveil its latest NXTPAPER series of smartphones. TCL's NXTPAPER display technology provides users with paper-like viewing experience where the display appears in matte finish much like that of paper thus reducing glare and adjusting brightness and color temperature for a more comfortable viewing experience.
Beyond technology
TCL has forged partnerships with renowned sporting organizations including the Spanish National Football Team and the national teams of Italy, Germany, Poland, Czech Republic and Slovakia. This not only enhances TCL's visibility but also demonstrates its dedication to inspire greatness by supporting athletes.
TCL will also showcase its achievements in ESG under the ONE TCL ESG banner highlighting its achievements in sustainable manufacturing and green supply chain practices. This highlights the brand's commitment to adopt more sustainable practices and contribute to a healthier planet.