French-based WIKO, after its successful launch in the Philippines last June 2, ranked 5th in the Top 5 Bestselling Brands in the Mobile and Tablet category during Lazada's 6.6 Mid-Year Mega Sales event proving that there is still space for a new smartphone player even in what seems to be a saturated market. It was indeed an impressive feat for this French brand as it sold out 2,000 units in one day!
Originally from the global fashion capital Marseille, France, WIKO has built a solid following thanks to the fusion of its French-chic design and the latest smartphone hardware. The brand’s design direction is influenced by the French preference for great design as well as practicality. The result can be seen in WIKO smartphones that combine the latest technologies and great design that’s simultaneously sensuous and appealing. The brand has dominated the Western European market since its founding in 2011. WIKO has since expanded into over 30 territories worldwide, including the United States, the Middle East, Africa, and Asia. Now, the brand has set its sights on the Philippines.
Targeting the Gen Z market segment who basically grew up in the age of social media, WIKO’s design and functionality specifically meet their needs. Jelly Buan, Senior Brand and PR Manager of WIKO Philippines shares, “As a relatively young brand, WIKO’s strength lies in a deep understanding of its target audience. A WIKO product is both an elegant thing of beauty and a high-tech device that keeps in step with the growth and maturity of its Generation Z user. Owning a WIKO phone is also a personal statement of the user’s aspirations for elegant simplicity, casual freedom, and shared enthusiasm.”
The impressive WIKO T10 and T50
WIKO T10
- It comes in a 6.5” Edgeless Dewdrop Display offering crystal clear visuals, perfect for catching up on the latest K-drama or attending online classes.
- It runs on a Mediatek MT6761 processor.
- Equipped with 64GB of storage and a massive 5000mAh battery
- It also features a 13MP AI Camera.
- Available in Emerald Green and Midnight Black
- Priced at P4,990
WIKO T50
- Offers an upgraded experience featuring a 6.6” Edgeless Display, making it great for reading, watching, or attending Zoom meetings.
- Powered by a Mediatek Helio G85 processor
- Equipped with 128GB internal storage and a 4000mAh battery capacity
- It boasts a 65MP triple AI camera
- It supports 40-watt fast charging
- Available in 3 colors: Lively Pink, Aqua Green, and Midnight Black
- Priced at P11,900
WIKO T10 and T50 are available in Lazada and Shopee or visit the brand’s website, https://ph.wikomobile.com/ for more information.