‘Squid Game' star Lee Jung-jae becomes Gucci global brand ambassador


Stars from the hit Korean series is taking the fashion world by storm

It looks like Jung Ho-yeon isn’t the only one taking the fashion world by storm as fellow “Squid Game” star Lee Jung-jae becomes the new face of luxury brand Gucci.

Lee Jung-jae for Gucci

"Lee Jung-Jae's charismatic and iconic style and a strong self-identity is similar to Gucci's philosophy that values acceptance of diversity and self-expression," Gucci said in a press release.

Jung-jae is known for his performance as Seong Gi-Hun or Player 465 in the hit Korean series on Netflix. Apart from the two Korean stars, actress Mina Shin, famous for appearing in shows “My Girlfriend is a Nine-Tailed Fox” and “Hometown Cha-Cha-Cha,” also joins the Italian brands growing family of global ambassadors.