Business NEWS

Riding on the online behavior of consumers, DTI’s #flexPHridays invites all Filipino consumers to flex or showcase locally made products. The campaign aims to make this a Friday habit, and hopefully, even a daily habit, which would then convert every Filipino to always prefer locally-made products.

While there’s a growing awareness of the global competitiveness of Filipino products, there are still some Pinoys that are biased towards imported products because they think locally-made goods are not “high quality.” But this perception is far from the truth. Through a continuous information drive, we at the Department of Trade and Industry (DTI) want to show Filipinos why Filipino-made products can be as good as—if not better than—imported brands. Let me further explain why.

One of the many indicators of this is how Filipino MSMEs parade creativity and craftsmanship with their proudly local products.

A purchase may seem trivial, but the collective effort to patronize local products spurs patriotism and love of country.

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We should never think small when we talk about micro, small, medium enterprises (MSMEs).

True to its mandate of assisting micro, small, and medium-sized enterprises (MSMEs) in the Philippines to stand on their own and find their niche in the local and international markets, the Department of Trade and Industry has been at the forefront of bolsteringthe growth of Filipino MSMEs by implementing programs and projects amid the pandemic. 

The COVID-19 global pandemic is sorely testing our people's resolve to create a better life for themselves.

What drives them is the synergy of business and purpose: to promote local products.

Go green, go local!

The country’s Micro, Small to Medium Enterprises (MSMEs) has always been described as the lifeblood of the country’s business landscape that largely supports and spurs economic development and helps generate wide-scale employment.