When one talks about baking soda, Arm & Hammer is one of the first brands that come to mind. With a rich history spanning 178 years, it has established itself in becoming one of the most recognized names in the market. Originally used as a leavening agent in baking, this versatile white powder has evolved to become a household staple, finding applications from cleaning to personal care.
At the recent gathering hosted by the brand’s exclusive distributor in the Philippines, Global Strategic Partners Distribution, Inc. (GSPDI) held last month, host Patty Laurel-Filart emphasized how Arm & Hammer has helped many lives with its wide range of innovative products. Jones All Day restaurant in Bonifacio Global City, Taguig was filled with guests who wanted to learn more about these household solutions that were showcased at the venue.
She also introduced GSPDI President Peter Tiope, who said in his speech, “At Arm & Hammer, we believe that every family deserves a home that’s not just clean, but also safe and healthy. Our products are designed to meet these needs, offering reliable solutions that make a difference in everyday life.”
As part of the short program, notable personalities such as Jenni Epperson and Chef Kalel Chan shared how these products have helped improve their daily routines. Homemaker and stylist Jenni highlighted her use of baking soda for cleaning silverware. She also uses a combination of lemon juice and baking soda to clean her kitchen, among many other areas.
Chef Kalel refers to baking soda as the “wonder powder” for its many uses, revealing that many chefs have been utilizing it to tenderize meat. His tip? For every kilo of meat, mix half a teaspoon of baking soda into the marinade and let it sit and work its magic. This is just one of many practical uses of baking soda.
Peter spoke in front of the crowd to discuss the other products that are now available in the country. This includes personal care items such as toothpaste, deodorant, and nasal and saline solutions. Other available products are laundry detergent and cat litter.
With the hashtag #MorePowerToYou, the company aims to demonstrate its commitment to helping families achieve cleaner, healthier, and safer homes through high-quality and effective solutions.