WATCH: Oishi and Twice debut ‘O Wow, O Wow’ campaign

Snack time just got extra fun, with cheesy to spicy delights

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Oishi and Twice ‘O Wow, O Wow’ music video (Screenshot from Oishi YouTube)

It's official: Oishi has teamed up with Twice, the Korean global sensation, for a delectable campaign with "O Wow, O Wow." On Sept. 17, the music video for the collaboration debuted on Oishi's social media accounts, featuring the nine-member group dressed in colorful outfits that match their snacks.

In the video, Mina and Chaeyoung are seen enjoying the crunchy crackers filled with chocolate and ube flavors, which are part of the Pillows portfolio. Nayeon, Sana, and Tzuyu exclaim "cheesy, cheesy" while savoring Potato Fries. Jeongyeon and Dahyun choose Miggos, the traditional-style tortilla chips, as their favorite snack. Jihyo and Momo make Oishi's signature Prawn Crackers Spicy Flavor their ultimate snack choice.

Oishi has been enhancing the snacking experience for Filipinos since 1974. They have introduced popular snack brands like Prawn Crackers and Kirei, and have expanded their portfolio with innovative products such as Marty’s Cracklin’ Vegetarian Chicharon and Pillows. Their delicious Filipino treats are now available in China, Thailand, Indonesia, and more.

Watch the video below: