20 years of masterful development: Cebu Landmasters transforms landscapes, harvests awards


Cebu Landmasters Inc. (CLI), founded in 2003, celebrates two decades of excellence in real estate development. As CLI marks this significant milestone, the leading property developer in VisMin also looks ahead to a promising future, including an anticipated expansion into Luzon.

CLI’s 20th year is made more special and memorable as its chairman and CEO, Jose Soberano III, was honored as the “Real Estate Personality of the Year” at the 11th Annual PropertyGuru Philippines Property Awards. This prestigious award, presented by Property Report by PropertyGuru, solidifies Soberano's legacy as a master real estate developer who has made a significant impact in the Philippine property industry.

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CLI became the first homegrown, Cebu-based real estate developer to be listed on the Philippine Stock Exchange in 2017, recording double-digit growth across all market segments since then.

The company has also garnered multiple awards during the PropertyGuru Awards, including Best Developer in Mindanao. In the past editions, CLI was named Best Developer in the Philippines in 2021, and Best Developer in Visayas and Mindanao in back-to-back years. Additionally, CLI recently received the Community Initiative Award from the Asia Corporate Excellence & Sustainability Awards (ACES 2023), acknowledging its commitment to sustainability and community building. 

The company also earned the 2-Golden Arrow Recognition given by ICD to top Philippine Philippine publicly listed companies and insurance companies in corporate governance, based on the 2022 ASEAN Corporate Governance Scorecard (ACGS) and Corporate Governance Scorecard (CGS) Assessment Results, respectively.

CLI presents over 100 masterful projects at various stages of development across 16 cities in the VisMin region. From its humble beginnings with a three-million-peso housing project in Cebu's countryside, CLI has evolved into a multi-billion-peso listed company.

Soberano expressed gratitude for the journey the company has undertaken over the years, emphasizing the importance of CLI's roots as it continues to grow and serve its customers.

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CLI’s 20th year is made more special and memorable as its chairman and CEO, Jose Soberano III, was honored as the 'Real Estate Personality of the Year' at the 11th Annual PropertyGuru Philippines Property Awards. 

“Receiving the award is a real honor, one that extends beyond myself, and I owe more to the entire Cebu Landmasters organization and everyone who has supported us all the way,” Soberano said during the awarding. “The timing of this recognition is especially meaningful to us as it coincides with CLI’s 20th anniversary in the industry. I dedicate this to all the men and women behind CLI, and everyone who has believed in us, namely, our homeowners, partners, investors, and stakeholders, especially the VisMin community.”

CLI boasts a diversified portfolio encompassing residences, offices, hotels and resorts, mixed-use developments, and townships. Beyond constructing buildings, CLI places emphasis on core values that infuse heart into real estate development. The company prides itself on being customer-focused and community-centric, guided by values such as commitment, collaboration, leadership, integrity, and agility in thinking big and acting fast.

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Soberano expressed gratitude for the journey the company has undertaken over the years, emphasizing the importance of CLI's roots as it continues to grow and serve its customers.

These qualities have propelled CLI's success, from launching its first residential condo in 2010 to introducing its flagship economic brand, Casa Mira, in 2017. CLI became the first homegrown, Cebu-based real estate developer to be listed on the Philippine Stock Exchange, recording double-digit growth across all market segments since then.

“We value where we come from as we continue to grow and learn to give our best in serving our customers,” Soberano said. "Twenty years is the time when a person is starting to blossom but has yet to grow into full maturity. As CLI celebrates two decades of real estate development, I can say that we have only started to bring Cebu Landmasters to its future."

CLI's ascent to new heights
In the coming years, CLI plans to strengthen its leadership in VisMin and embark on a strategic expansion into Luzon, with groundbreaking anticipated as early as next year. This move aligns with CLI's mission of ensuring stakeholder satisfaction, with a strong focus on customer-centric and community-oriented property development.

CLI's commitment reflects Soberano's passion and dedication to enhancing the communities across the Philippines. "Investing in real estate carries a significant societal responsibility as it directly impacts the challenge of bridging the housing gap and the overall development of our country."

As CLI looks forward to the future, it remains steadfast in its commitment to bringing out the extraordinary in every step of the real estate journey, serving as a benchmark of excellence in the industry.

For more information about Cebu Landmasters Inc., please visit https://www.cebulandmasters.com.