Sealy Posturepedic joins with Ballet Philippines at a partnership signing event. (L to R) Dennis Tan, Chee Yan Lee, Stephen D. Sy, Kathleen Liechtenstein, Rosalind Wee, Bernadette Aboitiz
In a partnership that combines the world of luxurious sleep experiences and artistic storytelling through ballet, two pioneers recently came together in a new partnership: Sealy Posturepedic and the country’s premier ballet company, Ballet Philippines.
With the shared connection between dreams and ballet, Sealy recognized a great opportunity to collaborate with one of the Philippines' premier ballet companies. Ballet Philippines embodies excellence, innovation, and dedication, which aligns with Sealy's commitment to crafting transformative sleep experiences for its clients.
The partnership between Sealy Posturepedic and Ballet Philippines was solidified during a MOA signing event at the Twenty-Four Seven Building in BGC.
At the event, Stephen D. Sy, President of Focus Global, Inc., expressed enthusiasm for the collaboration, stating, "At Focus Global Inc., we have always been committed to providing our clients with the finest products, coupled with excellent customer service, and this partnership with Ballet Philippines allows us to extend our dedication to excellence beyond the realm of sleep. Ballet Philippines shares our vision of craftsmanship, innovation, and artistic expression.”
Captured in this moment, the ballerina exemplifies how Sealy Posturepedic effortlessly complements her artistry, proving that the foundation of exceptional performance lies in the embrace of superior support
The partnership of Sealy and Ballet Philippines comes together naturally and was described as a “perfect pairing” by Ballet Philippines President, Ms. Kathleen Liechtenstein.
“Every ballet dancer needs good sleep!" Kathleen exclaimed at the MOA signing event. She continued, "This is a perfect pairing, that comes at the perfect time. As a professional dance company, movement is our raison d’etre or reason for being. Every perfectly executed jete or arabesque is powered by healthy habits that include time for rest and recovery. There was no better choice for us when it comes to rest, recovery, and sleep technology than Sealy.”
Their range of mattresses is designed with technologies that ensure optimal spinal alignment during sleep. "By fostering a restorative sleep environment, Sealy empowers ballerinas to wake up refreshed, poised, and ready to conquer each day with grace," according to Sealy.
Visit sealy.ph for more information.