As the premiere of Greta Gerwig's “Barbie” movie is just weeks away, we can expect that more and more fashion savants and fans of the beloved doll are going to dive deep more on the Barbiecore fashion aesthetic. And if you too have been longing to infuse your closet with Barbie's fun and charming style, this collection is for you.
This month, Forever 21 and Mattel join forces as they bring their latest collaboration collection celebrating all things Barbie. The Forever 21 x Barbie collection features women and kids divided into three lines---Cozy Malibu, Sporty Sass, and Sundown Sparkle. The drop, anchored in the iconic Barbie pink hue complemented by subtle accents of light pink, while gray and sprinkled with glitz and rhinestones, features a wide range of styles, from fun and vibrant to sweet and comfy.
Cozy Malibu collection
Sundown Sparkle collection
Sporty Sass collection
On June 30, the fashion brand officially unveiled the collection through the “It's a Barbie World” setup and fashion show, which took place at the Fashion Hall of SM Megamall. On display were the collection's pieces, from tees and sweatshirts to denim ensembles, sleepwear, and items perfect for the beach. Completing the collection were chunky and fuzzy footwear bejeweled bags, eyewear, and accessories.
Co-designed by Mattel and Forever 21, the exclusive capsule collection is available at the brand's stores in SM Megamall, SM Makati, SM North EDSA, SM Mall of Asia, SM Clark, and SM Lanang Premier. While fans of the doll can live out their ultimate Barbie fantasy at the many booths at the SM Megamall's Fashion Hall until July 2.
To know more about the collection, visit @forever21philippineson Instagram.
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