K-pop group NCT 127 to hold virtual event on Roblox to celebrate ‘127 Day’ 


K-pop boy band NCT 127 will be celebrating “127 Day”, a special anniversary for NCT 127 and their fans (Jan. 27) with a virtual event on Roblox, a global  immersive 3D platform that is reimagining the way people come together to connect, create and express themselves through interactive shared experiences.

NCT 127 (Twitter)
The NCT 127 Concert Experience (SM Entertainment)

The NCT 127 Concert Experience, a free interactive virtual concert performance, is the first concert in a dedicated K-pop experience on Roblox. 

Fans will be able to watch the band perform a setlist including hit singles “Kick It,” “Sticker” and the title track from the band’s latest studio album “2 Baddies” in an immersive virtual setting. With nine band members performing virtually, the concert also represents the largest ever official group performance by any band on Roblox.

In addition to the concert, The NCT 127 Concert Experience will feature limited avatar item drops inspired by the band’s iconic looks and dances IRL, a neon Seoul city-themed environment and obby (obstacle course), and a metaverse scavenger hunt spanning multiple popular Roblox experiences.

The NCT 127 Concert Experience, created in collaboration with development studio Dubit, is now open and free virtual performances by the band will run from Jan. 27 to 29. 

“127 Day is so special to us because it is all about connecting with our amazing fans from around the world, and what better way to do that than to perform to millions of you all at the same time on Roblox. Wherever you are in the world, come and join us for a concert performance like no other on January 27th and experience NCT 127 like you’ve never seen us before!” said NCT 127.

NCT 127 recently announced their upcoming release “Ay-Yo,” a repackaged version of their fourth studio album “질주 (2 Baddies).” 

Set for release on Jan. 30, “Ay-Yo” will feature three brand-new tracks, including its title track by the same name. The physical album is set to release on March 3 in the US.

Last December, NCT 127 announced that they would be touring the US and South America with arena stops across the United States, Chile, Columbia, and Mexico, as well as three back-to-back shows in Sao Paulo, Brazil.  

The US leg wrapped last week, and the South American run begins Jan. 18 in Sao Paulo, Brazil and ends on Jan. 28 in Mexico City, Mexico.  These upcoming live dates are a continuation of NCT 127’s world tour, following performances at iconic venues such as Seoul, Tokyo, Singapore and Manila. 

TOUR DATES:

TOUR DATES:

January 9th   - Chicago, IL - United Center

January 11th - Houston, TX - Toyota Center

January 13th - Atlanta, GA - State Farm Arena

January 18th - Sao Paulo, BR - Vibra Sao Paulo

January 19th - Sao Paulo, BR - Vibra Sao Paulo

January 20th - Sao Paulo, BR - Vibra Sao Paulo

January 22nd  - Santiago, CL - Movistar Arena

January 25th Bogota, CO - Movistar Arena

January 28th - Mexico City, MX - Palacio De Los Deportes