K-pop idol group BTS member Jin’s dream came true.
Korean noodle company Ottogi announced that Jin will be the latest endorser of its Jin Ramen instant noodle brand. The noodle brand is also sold in many countries including the Philippines.
On Nov. 11, Ottogi released the TV commercial for Jin Ramen featuring Jin.
In the ad, he was asked, "Jin, do you like ramen?"and he replied, "I like Jin Ramen!"
Becoming an endorser for Jin Ramen was Jin’s dream. In a vlog released in 2016, Jin told BTS members, “Someday I will model for this ramen.”
According to Ottogi, Jin Ramen has been steady seller since its launch in 1988 and a representative noodle brand that has captivated the taste buds of Koreans who like deep and thick soup.
“Through synergy with BTS’ Jin, who has shown a unique presence as a global artist, we want to more effectively convey the brand value of the classic Jin Ramen, which will celebrate its 35th anniversary next year. With a new advertising model at the forefront, we plan to spur a bigger leap forward in the domestic and international markets," said an official from Ottogi.
On the Weverse app, Jin posted a photo of a cooked Jin Ramen and wrote, “It’s delicious.”