Trade-in, assess, choose, and finance
Buying a car can be a daunting task, particularly when it comes to the used car market. It’s challenging browsing through the many listings. The quality of the vehicle can vary too, with some buyers left with little to no guarantees.
Toyota Motor Philippines (TMP) hopes to change all this with their T-Sure program. Formerly known as Toyota Certified Used Vehicle (TCUV), T-Sure is the product of TMP’s 10 years of experience with its used vehicle program.
The T-Sure Program boasts of a well-established, systematic operation for assessment, refurbishment, pricing, certification, and warranty to ensure the quality and condition of every unit.
Vehicles under the T-Sure program go through a stringent 211-point check. This allows Toyota to go through every aspect of the vehicle, from appearance, to performance, functionality, and safety. Any problems and critical parts are then serviced. Customers are also assured of fair pricing because TMP uses a T-Sure Used Car app with a built-in pricing tool showing the real-time price range of various models, depending on quality level and local market pricing.
Thanks to this systematic evaluation process, T-Sure offers three types of products at varied price points to better fit customers’ needs and budget. Toyota Certified Elite-rated vehicles come with a one-year warranty on engine and transmission, which can be claimed at any Toyota outlet nationwide. Toyota Value Plus-rated vehicles come with a three-month warranty on engine and transmission, which can be claimed at the selling dealer only. Toyota Value Lite-rated vehicles are without warranty but go through the same stringent standard process of vehicle check to ensure its quality when driven out the dealer.
To help customers meet their budget, they may also avail of affordable financing schemes through Toyota Financial Services (TFSPH), which offers a much-improved affordable package for all T-Sure vehicles, now with longer payment terms and expanded coverage up to nine-year old vehicles. In addition, competitive packages from Toyota Insure and After Sales Service, tailor-fit to the needs of pre-owned car customers, may be availed on top of the purchased T-Sure unit. Best of all, Toyota will also process the change of ownership documentation after purchase.
Finding that perfect pre-owned vehicle is easier with T-Sure dealer outlets nationwide which can offer trade-in deals and selling of pre-owned cars. All outlets are now accepting trade-ins, while T-Sure Retail outlets have increased to 29 outlets as of September 2022. TMP targets to end the year with 33 T-Sure Retail Dealers.
TMP senior vice president for marketing Masatoshi Toiya explained the name change saying, “the “T” stands for Toyota and “Sure” denotes trustworthiness. This new brand name sends a strong message that customers can have peace of mind in transacting with a T-Sure dealer, whether he is trading in an old vehicle or buying a pre-owned car.”
TMP’s T-Sure Program is anchored on Toyota’s commitment to quality, durability and reliability, as well as its philosophy to strengthen customer satisfaction and retention. Likewise, aligned with Toyota’s Global Vision of “Creating Mobility for All”, the T-Sure Program is part of Toyota’s value chain that aims to provide another means for people to acquire a Toyota – that of acquiring a pre-owned car without sacrificing quality.
Toiya shared that the used car business in the Philippines is still in its infancy stage that is why Toyota sees a big potential to capture this market. “We are closely collaborating with our Dealer network to grab this opportunity to leverage Toyota’s huge customer base and further elevate customer satisfaction and retention,” he added.
As of this writing, there are 29 Toyota outlets offering T-Sure vehicles. For Luzon and Metro Manila, these are Toyota Alabang, Toyota Bacoor, Toyota Balintawak, Toyota Bataan, Toyota Batangas, Toyota Bicutan, Toyota Calamba, Toyota Calapan, Toyota Dagupan, Toyota Global City, Toyota Makati, Toyota Manila Bay, Toyota Pasig, Toyota Pasong Tamo, Toyota Plaridel, Toyota Quezon Avenue, Toyota San Pablo, Toyota Santa Rosa, Toyota Silang, and Toyota Taytay, Rizal.
For Visayas and Mindanao, authorized T-Sure retail outlets are Toyota Cagayan de Oro, Toyota Cebu City, Toyota Iloilo, Toyota Lapu-Lapu, Toyota Mabolo, Toyota Mandaue North and South, Toyota Tacloban, and Toyota Talisay.
T-Sure isn’t limited to those looking for quality pre-owned cars. Those who wish to upgrade may now visit any Toyota outlet nationwide to sell or trade in their Toyota vehicle. These will be assessed by highly skilled and accredited assessors. The results of which will be shared for transparency to guarantee that the Toyota owner gets the fair value of their vehicle.
For the benefit of customers, the T-Sure program provides access to a one-stop-shop for Toyota’s products and services (for new cars, used cars, after sales service), giving them the ease in transacting with authorized Toyota Dealers and experience the same transparent and excellent customer service.