The Juju Club is all about good juju and fun style
It is hard not to fall head over heels with styles from decades past. Even to this day, fashion designers like Kim Jones continue to pay homage to the carefree, rebellious, and psychedelic aesthetic of the disco era. Popstar Olivia Rodrigo brings Y2K fads back in fashion. And a number of labels channel the electrifying ’80s in their current releases. The latest to infuse fashion nostalgia in today’s dressing attitude is actress Julia Barretto.
After weeks of teasing on social media, Julia finally unveiled The Juju Club, a brand dedicated to “bringing you some good juju, wherever you go.” The label features an array of women’s accessories that are fun, chic, and contemporary, with nods from fashion’s past.
In her online boutique, live on Shopee, Filipino fashion savants will find candy-colored rings and hair accessories. Scrunchies in mulberry silk puts an elegant twist to the ’80s pony. While bucket hats and eyewear with frames in look-at-me prints and colors take you back to the 1990s and the early aughts. The best part about her line is that the items are affordable, with prices ranging from P80 to P500.
“Our dearest Juju friends, I don’t know where to start,” Julia posted on Instagram. “Blessings over blessings. Thank you for your mad support, I sleep with so much gratitude in my heart. I am at a loss for words. I am so overwhelmed, and all in the most positive way. Thank you. This is a dream come true.”
Join the club and get yourself a piece of Julia’s style and good juju here.