Carrier launches the 'Invisible Event' for a healthy and safe home


Carrier has recently demonstrated their technology and solutions in the "Invisible Event," a full sensory curation of the different sciences of indoor living.

Carrier displayed their technology to filter out pollutants, allergens, and pathogens. Attendees were provided with kits to engage in the event's sensory experience.

The first section, “The Science of Better Learning" discussed how external factors such as music, food and room temperature can affect cognitive function, heighten brain activity, and improve overall productivity. Classical music and chocolates were singled out for their ability to sharpen focus and improve learning, and Carrier air conditioners were also mentioned for their capacity to achieve the optimum room productivity temperature of 22-25 degrees Celsius.

“The Science of Carefree Cooling and Relaxing Sleep,” the second section, focused on comfort and relaxation. Anne and Show underscored the importance of high-quality, relaxing sleep and how it can be achieved through pristine air and optimal temperature maintenance, which Carrier air conditioners like the reliable and cost-effective Crystal 2 Inverter are well-placed to achieve. The hosts further, underscored the virtues of a comfortable home environment through highlighting touch via soft-touch materials like microfiber and smell through the scent of vanilla. They showed how users can rely upon Carrier’s cost-efficient XPower Gold 3 and its Ultrafresh filter, which absorbs and decomposes smoke, ammonia and volatile organic compounds while preventing bacteria and viruses from proliferating.

The third section, “The Science of Safer Breathing,” zeroed in on clean air and how air quality affects more than breathing: smell and taste interact and air quality can affect one’s mood and even manifest on the skin. Anne and Show revealed that indoor air pollution can be as much as ten times higher than in the outdoors, thanks to improper indoor exhaust and ventilation and the resulting buildup of volatile organic compounds or VOCs. Carrier is well-placed to help ensure quality indoor air, since its Air Purifier incorporates three-stage filters to efficiently trap pollutants and allergens, and UV-C light to eliminate harmful pathogens. Because certain scents such as that of coffee can improve mood and memory, the distinctive scent of coffee beans helped drive this section’s learnings home.

“The Invisible Science” was the fourth and concluding section. In it, the guests used ultraviolet light to reveal a code hidden in plain sight that unlocked a special discount, inside their PR kits. Guests realized that although they had been looking at a static set for the duration of the event, Carrier’s XPower Gold air conditioning and Air Purifier had been filtering and cooling the air in the room the entire time.