Pasay City introduces 'Electronic Mamamayan ID' through its first-ever smart city ecosystem

Published May 17, 2021, 12:07 PM

by Dhel Nazario

Pasay City Mayor Emi Calixto-Rubiano launched the city’s “Electronic Mamamayan Identification Card” which can be used in contract tracing, commerce, as a city ID, and an e-wallet for the distribution of financial aid.

“It is with great pride that I introduce to you today our first-ever smart city ecosystem that will help improve our lives as we step up to globalization,” the mayor said in a video message late Sunday night (May 16).

She said the electronic ID will also serve as a database for the city’s coronavirus disease (COVID-19) vaccination program schedule.

Along with the Electronic Mamamayan Identification Card is the introduction of the ITBS smart country ecosystem which the local government of Pasay came up with in response to the COVID-19 pandemic.

It starts with a citizen registration management system where all the information and data of a registered citizen are updated, maintained, and sent to a private cloud server, or on premise server, managed by the local government unit (LGU) in compliance with Department of the Interior and Local Government (DILG) Memorandum Circular 2005-69 while strictly adhering to the provisions of Republic Act 10173, the Data Privacy Act of 2012.

Some of the information will be shared by other government agencies, especially during a disaster and emergency crisis situation such as the pandemic.

The city said that this will enable the government to provide the needs of its citizens in a timely and orderly fashion, as provided for under Republic Act 10121, the Philippine Disaster Risk Reduction and Management Act of 2010.

The objective of the smart country ecosystem is to register each member of the family in each community using the citizen registration mobile app and generate for each member a unique QR code and facial ID that will be presented to gain entry to local borders and jurisdictions, government offices and institutions, business establishments such as restaurants, and public market.

Rubiano urged Pasay City residents to take part in the initiative by registering at for the Electronic Mamamayan ID.