With the Philippine digital landscape continuing to evolve, especially amid the current COVID-19 pandemic, the demand for better applications that could simplify today's way of life is becoming more necessary. Responding to this demand, the FRM Group has developed and launched NextGen, an application that unifies almost every useful applications available in the market.
Spearheaded by its founder and CEO Falwell Manzano, the FRM Group envisions to remove the complexity of downloading, installing, and subscribing to different apps just to take advantage of their premium services. "We want to simplify the user interface for the public as well as remove the complexity of shifting from one application to another as NextGen can do so with just a swipe," said Manzano.
NextGen will function like a folder of apps and will have what most popular apps offer like music streaming, social media, hotel bookings, ecommerce, and job finder. With this feature, NextGen eliminates the need to create multiple accounts and remember several passwords for those accounts. With the new app, user will need only one account and password for multiple essential applications.
NextGen will be available for download on Google Play for Android devices and Apple App Store for iOS devices. The new app will also be accessible via Internet browsers.
While the application is still on its initial phase, Manzano aims to achieve at least 300,000 downloads with the same number of users for its first year.
The young business leader and his group also plan to innovate and enhance their app by establishing partnerships with various institutions like banks and hotels to further explore the possibilities that can be realized with NextGen.