Grab, DA team up to help Filipino farmers, agripreneurs through digitalization

Grab Philippines x Department of Agriculture (From left) Grab Philippines President Brian Cu; Dept of Agriculture Secretary William Dar; GrabExpress Philippines Head Jacq Lim

Grab together with the Department of Agriculture (DA), announced a partnership that would protect and support the livelihoods farmers and agripreneurs through on-demand delivery service for DA’s eKadiwa online marketplace initiative.

Under Kadiwa ni Ani at Kita Program - a market system that facilitates the selling of major agricultural goods at reasonably low prices to the consumers in partnership with Local Government Units and the private sector, DA will be purchasing fresh produce from farmers and food growers, eliminating middlemen thus enabling farmers and food growers to earn more equitably from their hard work. 

This project will give consumers across Metro Manila access to the many local produce offered by DA’s partner agripreneurs such as Ani Express, Zagana, and Benjabi, and will be delivered straight to their doorsteps through GrabExpress’ on-demand delivery service. 

“Through our technology, Grab can showcase local produce especially to those who are staying at home and unable to shop at wet markets and grocery stores,” Grab President Brian Cu said.