The gaming world is a massive market with a userbase that sits on a wide spectrum, from casual gamers who primarily play for leisure to the hardcore athletes who showcase their skills in organized tournaments. Leading esports authority Mineski Global has seen the popular rise of casual games as of late and recently partnered with Silicon Valley- and Hong Kong-based digital community LYKA to host the Philippines’ first-ever competitive tournament for casual gamers.
OPPO, in partnership with Mineski Philippines, launches the newest mini mobile game OPPO Blast, a game exclusively available via selected OPPO Brand Stores in Metro Manila. As we enter into the new normal where consumer product experiences have become more digital, OPPO finds a way to innovate in-store consumer experience by giving them a more immersive and fun way of experiencing the different OPPO smartphones through OPPO Blast. The game stars the famed brand icon OIlie as the superhero.