In an effort to promote the importance of financial literacy among Filipinos, especially among the youth, Visa, and Tanghalang Pilipino, the award-winning and resident theater of the Cultural Center of the Philippines (CCP), announced the launch of their all-new web series, "Dami Mong Alam!"
"Dami Mong Alam!" follows the story of the Dimasinop siblings as they navigate challenges in managing their finances and learn important lessons in financial management. The five-episode web series, written by acclaimed playwright Eljay Castro Deldoc and directed by Antonette Go, covers various financial management topics, such as budgeting, debt freedom, saving habits, delayed gratification, diversified income, and setting financial goals.
"Visa is dedicated to promoting financial literacy among Filipinos as we recognize that it is a key factor in our nation's economic stability and inclusive growth,” Visa country manager for the Philippines and Guam Jeff Navarro said. “We are proud to partner with Tanghalang Pilipino once again, and we are thrilled to launch the all-new web series 'Dami Mong Alam!' to further promote stronger basic financial management."
In this story, Dimasinop siblings (Rupee, Euro, Franc, and Ringgit), will learn the value of financial management skills with the guidance of their Tyong Dong and other characters. In addition, financial expert and entrepreneur Ameena Rey-Franc will provide insights and tips in after-show interviews to help viewers better understand financial literacy concepts.
"Dami Mong Alam!" debuted last May 21, 2023, through DZRH’s youth-oriented program called Tara, Peeps. It will also stream for free via Tanghalang Pilipino’s social media platforms.
This is the third collaboration between Visa and Tanghalang Pilipino. In 2017, they toured several schools in the country with the interactive theater play "Lukot-Lukot, Bilog-Bilog." In 2021, the play became a five-episode web series called "Lukot-Lukot, Bilog-Bilog Pa More," reaching even more Filipinos despite the pandemic's restrictions.
"It is our honor to partner with Visa again to promote financial literacy through *'*Dami Mong Alam!',” Tanghalang Pilipino Company manager Carmela Millado-Manuel said. “Our collaboration harnesses the power of arts and theater to impart valuable financial lessons and enable Filipinos to make informed decisions regarding their finances."
To watch the financial literacy web series, viewers can tune in to DZRH TV every Sunday at 3:30 p.m. or visit Tanghalang Pilipino’s Facebook page and Youtube channel. “Dami Mong Alam!” will run until June 18, 2023.