Taiwan tourism bureau embarks on 16-country tour

The Taiwan Tourism Bureau has embarked on a 16-country tour in 2023, holding 20 tourism workshops, with the Philippines as its stop.

The Taiwanese delegation arrived in Manila on Friday, Jan. 3 and will stay up to Feb. 5 to participate in the Travel Tour Expo (TTE), the largest annual travel fair held annually at the SMX Convention Center, where it will feature Taiwanese cultural and travel products. The delegation held a Taiwan Workshop last Friday at the Conrad Manila Hotel in Manila and February 7 at the Radisson Blu Hotel Cebu in Cebu respectively.

According to the Taiwan Economic and Cultural Office in Manila, since lifting of all entry restrictions on October 13 last year and the granting Filipino tourists visa-free access, the number of Filipino tourist arrivals in Taipei grew sharply, reaching 29,831 in 2022, up 224.85 percent from 9,183 visitors in 2021.

At the travel expo, the Taiwan Tourism Bureau expanded its booth area at the TTE to 180 square centimeters, practically doubling the size compared to the past.

The Taiwan Hall features Ximending’s Rainbow Six Crossing, Taipei 101’s night view, and Alishan Forest Railway, Hydrangea Season in Wuling Farm, Taichung. Other performances include the Kuo Yuan Yu Museum of Cake and Pastry’s color-your-own Taiwan-shaped OhBear cookies, and Vigor Kobo’s DIY your-own pineapple cake.

Celebrity Gabbi Garcia, the first Taiwan Tourism Ambassador to the Philippines market, will also visit the Taiwanese booth at the TTE at the travel fair.