Japanese fast fashion eyewear brand, Owndays, is launching a new collection of spectacle frames inspired by 8 Pokémon. Inspired by the theme "Choose Your Pokémon, Choose Your Fit, this collection manifests Owndays' creative take on reinventing Pokémon into fun, chic eyewear pieces that resonate with fans of Pokémon while also appealing to those looking for unique, well-designed spectacles to match their outfits.
Owndays Pokemon frames will come in 9 designs in various colours and shapes. This collection promises an equal quotient of style and functionality; In addition to two Pikachu models, the lineup consists of seven other spectacle frames designed based on Bulbasaur, Squirtle, Charmander, Eevee, Jigglypuff, Snorlax, and Mew. It has three designs arriving in the SNAP models – 2-in-1 eyewear that can be transformed into sunglasses instantly using a colored magnetic clip-on lens.
The Pokémon Frame Collection will be available in selected Owndays stores from 16 September 2022 in limited quantities. Each Pokémon frame retails at P6,990. Frames come with a special case, wiper, and tote bag, including single vision, ultra-thin, rigid, multi-coated lenses.
Pikachu Snap Model
The Pikachu Snap model features a polygonal frame in gold with black accents as a direct reference to colours symbolic of Pikachu. A key highlight of the frame is the front of the temples, which comes in a wavy structure, breaking away from the linear conformity usually adopted for temple design. The temple tips are shaped like a lightning bolt similar to Pikachu’s tail, with an emblem in Pikachu’s silhouette featured on the reverse side of the left temple tip. Pikachu’s national Pokedéx number 025 is laser-engraved on the top of the nose bridge. This model comes with a grey-tinted Snap Lens that converts the frame into sunglasses in a split second.
Bulbasaur Model
The Bulbasaur model features a Wellington frame inspired by Bulbasaur’s Grass-type move, Vine Whip, which has been transformed into motifs that adorned the entire frame from the front of the frame to the temple tips at the back. The frame doubles down on the transparent trend seen on recent runways, with its rim coming in see-through green that will show up in a distinct shade according to the skin tone of the wearer. An emblem in Bulbasaur’s silhouette is featured on the reverse side of the left temple tip, while its national Pokedéx number 001 is laser-engraved on the top of the nose bridge.
Eevee Model
The Eevee model features a dual-material frame in Boston style that is made of clear plastic in beige colour with metal components in matte gold. The frame oozes an understated cuteness as design elements inspired by Eevee adorn the frame in subtle forms, beginning with the two metallic accents at the front of the frame that are modelled after Eevee’s ears. The fluffy ruff around its neck translates into the decorative features found on the temples, while the temple tips assume the design of its 2-toned tail. An emblem in Eevee’s silhouette is featured on the reverse side of the left temple tip, while its national Pokedéx number 133 is laser-engraved on the top of the nose bridge.
For more product information, please visit www.owndays.com/ph