Filipino home buyers and real estate seekers can now view properties they want to acquire virtually after mobile wallet GCash partnered with Ayala Land Inc. (ALI) to launch Ayala properties on GLife.
GLife, the one-stop shop lifestyle feature on the GCash app, enables potential buyers to browse, submit online inquiries and put in down payment on ALI’s property listings and those of its four key brands - Ayala Land Premier, Alveo, Avida and Amaia.
“This partnership enables potential homeowners to conduct virtual unit viewing and after they make the decision to buy a property, access cashless payment of reservation fees using their e-wallet account," explained GCash president and CEO Martha Sazon.
"Furthermore, home buyers no longer need to pay their real estate dues through traditional channels like post-dated checks, bank deposits, over-the-counter payments to property developers, or brokers," she pointed out.
"They can conveniently and safely do just all these transactions using their smartphones and via GLife on the GCash app,” according to Sazon.
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Property seekers who want to access Ayala Land properties can simply open the GCash app and tap “GLife” on the dashboard.
Once on GLife, users can tap the “Real Estate” category, and from there, they will be able to see available listings from Ayala Land developments, check out properties nationwide and select their preferred type of property.
After reading the initial information on the selected listing, interested buyers can tap “Inquire”, fill in the necessary details, and finally tap “submit” to forward their inquiry.
“Together with GCash, we at Ayala Land, want to make it easier for Filipinos to find the property that suits their needs," stressed ALI president and CEO Bobby O. Dy.
"As more individuals turn to the convenience of online shopping, buying home and real estate properties should not be any different," he maintained.
"By launching four of our key brands on GLife, Filipinos can now have a more seamless experience in buying Ayala Land properties,” according to Dy.
The partnership with ALI proves GCash's commitment to go beyond providing digital financial solutions to Filipinos, says GCash Chief Commercial Officer Oscar Reyes.
GCash is also primed to give Filipinos easier access to affordable house-and-lot packages and condominium units to help make their dream of owning a home a reality, he noted.
GCash (G-Xchange, Inc.) has 69 Million registered users who purchase prepaid airtime; pay bills at over 1,600 partner billers nationwide; send and receive money anywhere in the Philippines, even to other bank accounts; purchase from over 5.2M partner merchants and social sellers; and get access to savings, credit, loans, insurance and invest money, from their smartphones.
GCash is a wholly-owned subsidiary of Mynt (Globe Fintech Innovations, Inc.), the first and only duacorn in the Philippines.
On the other hand, Ayala Land is a leading developer of sustainable estates, offering a diverse mix of properties such as residential, retail, office, hotels, and leisure developments.
The company was established in 1988 as the real estate arm of Ayala Corporation, a pioneer conglomerate and builder of the Makati Central Business District and Ayala Center.
As of Oct. 3, Ayala Land has a total of 31 sustainable estates and is present in 57 growth areas nationwide.