AQ Prime launches affordable streaming app

Published August 16, 2022, 9:28 AM

by Robert Requintina

From left: Creative Business Partner of AQ Prime RS Francisco; COO, Atty. Honey Quiño; and President and CEO Atty. Aldwin Alegre.

Aiming to boost its share in a fast-growing market in entertainment, AQ Prime has launched its streaming app, which will give its local and international audiences a different kind of Filipino entertainment. 

Available for download on Google Play and App store (for onlyP100 for three months), AQ Prime offers a variety of world-class Filipino motion pictures, concerts, international events, and shows that are a feast for the senses.

Aside from the Philippines, the app is expected to be released in Korea, Thailand, Singapore, Canada, United Arab Emirates, and in the United States.

AQ Prime President and CEO Atty. Aldwin Alegre, COO, Atty. Honey Quiño; and Creative Business Partner of AQ Prime RS Francisco led a star-studded launch at a hotel in Quezon City recently. AQ Prime app’s initial offerings are: “Adonis X” and “La Traidora,” directed by Alejandro “Bong” Ramos; “Bingwit,” Neil Buboy Tan; and “Huling Lamay,” Joven Tan. These movies will herald the beginning of Filipino entertainment like no other.

On April 6, A&Q Entertainment and Prime Stream, Inc. announced a groundbreaking link with South Korea’s Sun Mobile Commerce (SBT) as the two companies signed an agreement at their newly opened headquarters in Quezon City.

Atty. Aldwin F. Alegre, CEO and President of A&Q Entertainment and Prime Stream, met with Seo Byung-yul, head of the Philippine corporation of SBT, along with key personalities, to seal the deal of launching a new OTT (Over-the-Top) media service called AQ Prime.

This marks another step forward for A&Q as it aims to be the most recognized brand in handling Filipino entertainment, not just in the Philippines, but also around the world. A&Q Films Production is the company behind the successful 2021 Metro Manila Film Festival (MMFF) entry “Nelia,” starring Winwyn Marquez and Raymond Bagatsing.

The cast of ‘Bingwit’ (from left) Drei Arias, Krista Miller, and Conan King

For its latest venture into the online world, AQ Prime is more than geared to operate the entertainment and media streaming platform and online distribution of movies, live events, as well as series, news, sports, and online entertainment shows through free-to-watch titles apart from its premium contents under affordable subscriptions.

“The newly launched OTT service in the Philippines is AQ Prime, which competes with world- class OTT services such as Netflix, Disney Plus, and Apple TV, and plans to provide unique services by organizing movies and TV programs that are unique to the Philippines,” wrote News Korea, an online news publication in Korea.

The signing ceremony was also attended by Filipino actors, film directors, and broadcasting officials.

For this investment, SBT targets on investing $2 million in the future along with the initial investment as it continually discovers contents to air on AQ Prime.

“Through SBT’s OTT investment in the Philippines, we want to create a synergistic effect that can be linked to Philippine culture. And our goal is to help make it easier to use OTT services,” said SBT CEO Lee Kwang-rok.

This statement is seconded by Atty. Alegre as he believes in the power of OTT. “We want to bring Korean culture in the Philippines’ wide landscape of entertainment industry. Moreover, our mission is to also put the Filipino entertainment in everyone’s media.”

For AQ Prime’s Chief Operating Officer, Atty. Melanie Honey Quiño, AQ Prime has gained collaborative advantage in order to become more competitive in the business of online streaming.

“This partnership is more than just an investment partnership,” Atty. Quiño explained. “It is a collaborative relationship—an agreement to get together and explore streams of opportunities. Our companies shared common goals and visions, and we wanted to provide people here and abroad with a broad range of entertainment and informative shows.”

AQ Prime is a streaming company that offers legacy and upcoming movies to Filipino audience in and out of the Philippines.

The company will be operating into a paid subscriber basis focusing to target the whole of the Philippines and Filipinos living overseas – as an initial target and eventually focusing on other subscribers to expand its subscriber base.

The production of original content is one of the major thrusts of the company. This will not be restricted to movies, but also open to other content that will add value to the product offering including pay-per-view live shows, such as concerts, pageants, sports events, plays, and more.

 
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