‘King’ Junho, Jimin, Kang Daniel, Jin, Cha Eun-woo top boy band reputation ranking

Published January 15, 2022, 3:09 PM

by Jonathan Hicap

2PM’s Junho, BTS’ Jimin, Kang Daniel, BTS’ Jin and ASTRO’s Cha Eun-woo topped the brand reputation index for individual K-pop boy band members for the month of January.

The Korea Corporate Research Institute analyzed 113.48 million pieces of brand big data covering 703 members of K-pop boy bands from Dec. 15 to Jan. 15, a decrease of 7 percent from 122.11 million in December.

(Clockwise from top left) 2PM’s Junho, BTS’ Jimin, Kang Daniel, BTS’ Jin, ASTRO’s Cha Eun-woo and BTS’ Jungkook (Big Hit Music, Penshoppe, MBC, Twitter)

Their brand reputation index was based on consumer participation, media exposure, communication and community indices.

The brand reputation index aims to find out that consumers’ online habits have a great influence on brand consumption.

2PM’s Junho, who recently starred as King Jeongjo in the hit drama “The Red Sleeve,” grabbed first place with a brand reputation index score of 7.42 million, rising from fifth place in December with a score of 5.33 million, or an increase by 39 percent. His positive ratio is 80.29 percent, an increase from 39.07 percent last month.

BTS’ Jimin took second place with a brand reputation score of 7.17 million, maintaining his second place position from December. His January score decreased by 12.34 percent compared to 8.17 million in December.

Kang Daniel, former member of Wanna One, took third place with a score of 5.35 million. Wanne One had a reunion so his brand was included in the ranking. ​

BTS’ Jin placed fourth with a score of 5.09 million, sliding from first place in December. His score decreased by 43.5 percent from 9 million last month.

ASTRO’s Cha Eun-woo rose to fifth place with a score of 4.4 million, an increase of 15 percent from his seventh-place finish in December with a score of 3.82 million.

1. 2PM’s Junho – 7,425,507

2. BTS’ Jimin – 7,170,347

3. Wanna One’s Kang Daniel – 5,357,592

4. BTS’ Jin – 5,091,203

5. ASTRO’s Cha Eun-woo – 4,405,889

6. BTS’s Jungkook – 4,396,750

7. Wanna One’s Kim Jae-hwan – 3,643,380

8. BTS’ Suga – 3,408,829

9. 2PM’s Chansung – 3,026,657

10. BTS’ V – 2,928,215

11. BTS’ RM – 2,071,243

12. Big Bang’s G-Dragon – 1,833,297

13. Verivery’s Minchan – 1,824,869

14. BTS’ J-Hope – 1,676,381

15. SF9’s Rowoon – 1,669,171

16. Super Junior’s Heechul – 1,654,281

17. Wanna One’s Park Ji-hoon – 1,632,743

18. Super Junior’s Kyuhyun – 1,613,708

19. WINNER’s Song Mino – 1,346,692

20. NCT’s Jaehyun – 1,330,148

21. Super Junior’s Siwon – 1,271,061

22. SHINee’s Onew – 1,199,848

23. NCT’s Jungwoo – 1,153,702

24. SHINee’s Key – 1,131,672

25. NCT’s Mark – 1,120,765

26. NCT’s Doyoung – 1,108,091

27. SHINee’s Minho – 1,089,584

28. Wanna One’s Hwang Minhyun (NU’EST) – 1,021,285

29. TVXQ’s Changmin – 988,076

30. NCT’s Taeyong – 952,490

31. TVXQ’s Yunho – 950,064

32. Highlight’s Yoseob – 929,075

33. EXO’s Kai – 921,900

34. Highlight’s Doo-joon – 898,061

35. The Boyz’s New – 866,153

36. 2PM’s Wooyoung – 846,757

37. EXO’s D.O. – 771,061

38. The Boyz’s Juyeon – 760,280

39. Wanna One’s Lee Dae-hwi – 755,777

40. Seventeen’s Mingyu – 738,371

41. Wanna One’s Ong Seong-wu – 717.915

42. WEi’s Kim Yohan – 717,235

43. Monsta X’s Minhyuk – 687,704

44. Seventeen’s Jeonghan – 668,421

45. NCT’s Jisung – 658,682

46. The Boyz’s Younghoon – 639,122

47. Winner’s Seungyoon – 620,831

48. The Boyz’s Hyunjae – 620,337

49. ENHYPEN’s Sunghoon – 611,876

50. Wanna One’s Bae Jin-young – 610,153

 
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