To fight vaccine hesitancy, Google rolls out ‘Get the Facts’ campaign

Published May 29, 2021, 10:50 AM

by Gabriela Baron

Google has rolled out the “Get the Facts” campaign as part of its commitment to help build trust in vaccines by promoting authoritative information across its products including Search.

A Cebuano resident under the priority list receives a jab of Pfizer biontech Covid-19 vaccine in Cebu City held at the University of Cebu on May 17, 2021 (JUAN CARLOS DE VELA / MANILA BULLETIN)

Upon clicking “Get the Facts” on the Search homepage, the public will be redirected to organized information panels where vaccination updates, trusted news links, links to global and local health authorities, and health information are posted.

(Screenshot from Google)

The vaccine information campaign appears when users open the Google Search page.

Alternatively, vaccine information can also be accessed by searching for “covid vaccine” on Google Search.

The tech giant is also part of the Department of Health’s #CheckTheFAQs campaign to emphasize the importance of accurate information in the fight against the coronavirus disease (COVID-19) pandemic and encourage Filipinos to fact-check information that they come across.

The campaign was also launched with Facebook, TikTok, and Twitter.