This local brand will unveil face mask collection with 3D finger puppets runway show


Gracing the runway are puppets inspired by Heart Evangelista, Catriona Gray, and Michelle Obama

Catriona Gray-inspired finger puppet

As runway shows are now up and stomping in major fashion cities in the world, many creative directors and designers are thinking out of the box in bringing the style spectacle to URL domain. Among the notable ones was Jeremy Scott's show for Moschino last year. The runway presentation featured string puppets donning the house's spring-summer 2021 pieces. It even featured a puppet version of Vogue Magazine's Anna Wintour sitting front row.

Taking the same route is local brand Àmen as it presents its latest line of face masks on March 5. And in celebration of Women's Month, the models for the digital runway show will be puppets inspired by empowered women like Selena Gomez, Black Pink’s Jennie, Frida Kahlo, Amelia Earhart, Helen Keller, former US First Lady Michelle Obama, Corrie Ten Boom (who helped Jews from the Nazis), Bethany Hamilton (a surfer whose arm was bitten off by a shark), and Malala Yousafzai (who at her young age championed her advocacy which was child’s education), among others.  

Michelle Obama-inspired finger puppet

Completing the line-up of 3D finger puppet models are Filipinas who exemplify greatness in their respective arenas like Heart Evangelista, Catriona Gray, and Vice President Leni Robredo. 

VP Leni Robredo- and (below) Heart Evangelista-inspired finger puppet

“We want the show to be powerful in a way that leaves people feeling exhilarated and inspired; very much ready to make a difference,” Àmen's Kyna Sy says. “As a casual couture clothing brand, it is important that we adapt to the changing needs of our customers during the pandemic and still commit to Àmen’s mission that is to inspire and help women.”

The face masks to be showcased have passed the four Crucial Safety Tests. Each mask has a nose contour and curve-structured silhouette for breathability. It also contains a silk pocket for filters and has adjustable ear straps that make it comfortable to use. The face masks are uniquely and intricately designed assuring no two masks are the same. Each purchase comes with 10 sheets of PureMASQ Filters and a silk dust bag. 

To know more about Àmen, visit their website or its Facebook page.