No kissing, just free hugs!
Psalmstre brings back #FreeHugs promo to lead 2021 campaign #FreeHugs in the new normal comes with exciting giveaways and raffle prizes.
Psalmstre Enterprises, Inc. relaunched its #FreeHugs nationwide campaign to set the gear for New Placenta’s consumer promotion for the current year.
The announcement was made by Jaime V. Acosta, President and CEO of PEI during the Pre-Valentine's Lunch with Psalmstre endorsers and select members of the media held at St. Nicholas Catering and Restaurant in Mandaluyong City last Feb. 9.
Miss Earth Air 2012 Stephany Stefanowitz and New Placenta endorser, will lead the #FreeHugs promo tour along with the new brand ambassador of Jim&Jel, Miss Progress Health International 2019 Sarah Margarette Joson. Jim&Jel soap variants are Glutathione, Carrot, and Kojic, a newly formulated soap brand for the Filipino masses.
#FreeHugs promo comes at a time when people are conscious of social distancing yet are yearning for social connection. Thus, #FreeHugs ‘in the new normal’ will set the pace of spreading positive vibes among loyal consumers and with exciting giveaways and raffle prizes.
“We are delighted to announce that #FreeHugs is back. This is to thank our loyal consumers for their persistent support for New Placenta and Jim&Jel product lines. Amidst the challenges brought by Covid-19, our New Placenta and Jim&Jel products remain must-buy brands for many Filipinos.
“#FreeHugs had been our longest-running promotional campaign, and after numerous consumer demands to bring it back, we are doing so now with more exciting giveaways and raffle prizes,” said Acosta during the interview.
New Placenta anti-aging beauty soap has been in the market for 21 years and has penetrated the Filipino markets in the Middle East, USA, Hong Kong, and Malaysia.
Meanwhile, Jim&Jel soap variants, Glutathione, Kojic, and Carrot soaps, are made affordable to cater to the Filipino mass market.
#FreeHugs promotional schedules will be posted on Psalmstre official Facebook page.