Responsible Tech and Innovation

Published January 23, 2021, 9:00 AM

by Edgard Hilario

Shell Plaridel Bulacan is a pioneering initiative as it is the first commercial building made of
upcycled plastic eco-bricks in the Philippines, and the first in Shell’s worldwide network.

Pilipinas Shell has partnered with Green Antz Builders to build a retail station in Plaridel, Bulacan using eco-bricks made from upcycled plastic waste – a first not only in the country, but for the Shell global group.

General Manager and Vice President for Shell
Mobility Philippines Randy Del Valle.

“This past year has been all about accelerating our transformation to do better in our financial, social, and environmental dimensions,” said Pilipinas General Manager and Vice President for Shell Mobility Philippines Randy Del Valle. “At Shell, we believe that this milestone station will not only help us reduce our carbon footprint and meet our ambition to reduce, reuse, recycle waste, but also set a precedent for smarter and cost-efficient station design.”

The move is a first step in Shell’s journey to support a circular economy approach, which is based on the concept that things are designed to last longer and to be reused, repurposed or recycled.

The station was constructed using 26,512 eco-bricks supplied by Green Antz and upcycled 1,200 kilograms of plastic waste, which is equivalent to 80,000 lubricant bottles. Sourced from Green Antz’s Plaridel eco-brick hub, the materials were also gathered from various sources, including the waste management programs of the Malolos, Plaridel, Pulilan, Baliuag, and San Ildefonso local governments with the help of Plaridel’s chief eco-brick proponent Jocell Vistan.

The eco-bricks help initiate a circular economy that not only reduces the plastics reaching landfills, but also generates commercial value out of what was previously considered waste for businesses in Plaridel.

“We call it urban mining. Instead of getting all the resources from the environment, we just look around and source for plastic waste,” said Green Antz CEO Engr. Rommel Benig. “In fact, we’re not calling it waste, we’re calling it a resource.”

While the eco-brick is more expensive per unit compared to traditional brick, buildings that use this alternative can reduce the overall cost of construction and operation, said Benig. Upcycled from plastic, glass and other debris, the eco-brick is more compact than conventional hollow blocks so less is needed for a build, and up to 5 times stronger, he explains.

Moreover, the design also allows for greater insulation, which in the long run can drastically reduce energy consumption, resulting in lower financial costs and environmental impact.

Aside from this collaboration, Shell is also working with Green Antz through its social development arm, Pilipinas Shell Foundation, Inc. (PSFI) to set up an eco-brick manufacturing hub in Cagayan De Oro, helping manage waste in Macajalar Bay, while also providing members of the Macabalan Wharf Porters Association an additional source of livelihood.

“We’re seeing a very good trend now. A lot of awareness is being created and more and more companies and organizations are really getting involved in this now. This was not the case five, six, or seven years ago. So, we are excited about the future, where everybody is more environmentally responsible,” said Benig. “We cannot do it alone, neither the government nor the private sectors. But if we combine forces, we have a very good fighting chance to address the problem.”

Shell is a leading member of the Alliance To End Plastic Waste, an alliance of global companies including chemicals and plastic manufacturers, consumer goods companies and waste management companies, along with the World Business Council for Sustainable Development. It has committed $1.5 billion over the next five years to end plastic waste in the environment.

For more information, visit www.shell.com.ph.

(L to R) The ribbon cutting ceremony of the Plaridel retail station was lead by Shell Mobility
HSSE Manager – East Paolo Sillona, Shell Mobility Territory Manger Shannen Lee, Shell District
Manager for North Luzon Jon Cuadra, General Manager and Vice President for Shell Mobility
Philippines Randy Del Valle, Shell Retailer Joyce Vistan Leonardo, Plaridel Bulacan Mayor
Anastacia “Tessie” Vistan, and Ecobricks proponent Jocell Vistan Casaje.

 
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