What do a-list international celebrities and fashion icons such as Gigi Hadid, Hayley Bieber, and Kylie Jenner and Filipino celebrities Mond Gutierrez and models Jessica Yang, Andrew Smith, LA Aguinaldo, Laureen Uy, Alexander Diaz and Bubbles Paraiso have in common?
All have worn the iconic Champion logo and its cool 90s vibe.
Champion, a heritage lifestyle brand that has seen a resurgence in popularity among streetwear and sportswear fans, is expanding its
presence in the Philippines, starting with a series of store openings in the last quarter of 2020. Their products are also available online at www.anthem.com.ph.
Champion opened its first brick-and-mortar store on October 8 th at the Fashion Hall of SM Megamall. The brand is also now available in Shangri-La Plaza, Glorietta 4, SM Mall of Asia, and Ronac Art Center, with more store openings scheduled in 2021.
Managed by Anthem Group, Champion stores in the country and the brand’s online shop offer a full line of athletic apparel for men and women including activewear, tees, sports bras, and accessories.