Bringing the car show experience to your fingertips

Published December 18, 2020, 9:01 AM

by Inigo Roces

MIAS Wired is a virtual reality spectacle

With public events put on hold this year, many car aficionados may have thought that one of the year’s most anticipated, the Manila International Auto Show MIAS, would be postponed as well. Yet thanks to the hard work of its organizer, Philippine World Building and Construction Exposition (WORLDBEX), and the technology of, the show can go on.

In compliance with health and safety restrictions, MIAS has taken the show digital, through its portal, The site offers guests the same exhibits, events, talks, and games as the original auto show, now available from the comfort of any visitor’s home. Guests must simply register for free in order login and experience the virtual show.

Besides a wide array of videos, interactive games, and webinars, the event keeps its promise of allowing guests to see and experience vehicles up close. Through the power of 3D cameras, all the show’s exhibitors have booths packed with cars.

Each one can be selected and browsed through, giving visitors a virtual tour of the interior, exterior, and even unique features like the engine, entertainment systems, and convenience features. Those interested in seeing the new cars in person and scheduling a test drive can do so with the query function.

A total of 17 brands are participating in the show, each hosting a virtual both with cars that can be explored virtually with a click of the mouse or a swipe of the finger. These brands are BMW, Changan, Chery, Chevrolet, Dodge, Foton, Geely, Hyundai, Jaguar, Jeep, Land Rover, Mercedes-Benz, MG, Nissan, Ram, Subaru, Suzuki.

Just like in the past, MIAS Wired will also serve as the launch pad for 2021’s most exciting models. Chery will be presenting the all-new Tiggo 7 compact crossover, now called the Tiggo 7 Pro. Chevrolet, on the other hand, will present its 2020 Corvette C7. Hyundai will be presenting its newest crossover yet, the Venue. Its commercial vehicle division will have the new HD36L Maxculado. In addition, many of the participating brands will be offering special deals on reservations for select models.

Besides the virtual showrooms, there will also be other activities the Phoenix Pulse Formula V1 Virtual Cup, Formula V1 Fantasy League, Tuason Racing School Road Safety Academy, Classic and Custom Car Competition and other virtual booths.

It’s not too late to drop by as the show goes on until Dec. 20, 2020. Launch videos, feature videos and other special presentations will be online for viewing for those who missed them during the original broadcast.

Best of all, this can be experienced on each visitor’s prefered device, be it a desktop, laptop, tablet, or even phone. There’s no need to wait in long lines or pay anything as admission is free. With the many promos and games, you might even win something.