CEBU CITY — The Cebu City Tourism Commission (CCTC) has laid out plans to develop tourism products, such as coastal tours and agri-based mountain experiences, as new tourism draws to the city when the industry recovers next year.
CCTC Head Jocelyn Pesquera said on Tuesday that the CCTC was looking to take advantage of the city’s long coastline stretching from the South Road Properties (SRP), which is rapidly unfolding its commercial developments, to the city’s ports in the downtown areas.
“This also bodes well for the redevelopment project for the Carbon Public Market which has been part of a lifestyle landmark tourism concept and could soon become an improved tourist attraction in Cebu City,” Pesquera added.
She said development works for the coastline tour project took off this year, and the city was further developing mountain tours, which are now being prioritized to offer tourists more outdoor experiences.
In recent years, Cebu City had seen the rise of farm tourism sites in the mountain barangays that give travelers an escape from the bustling city life.
Pesquera added that they plan to expand tour routes that would explore Cebu City’s historical connections to the American and Japanese era.
“We’re not limiting our tour routes to the Spanish era. We have structures here that trace back to the American and Japanese era. We just need to develop this with the help of the creative industry,” she said.