Hot on the heels of the celebration of its 60th anniversary worldwide and 30th year in the Philippines in 2018, LG Electronics has reached a new milestone with the successful staging of the LG InnoFest 2019 APAC roadshow.
Now on its seventh year, the latest edition of the InnoFest is the first-ever held in Sydney, Australia, attended by more than 200 guests, comprising of regional retailers, business partners, and members of the media.
The LG InnoFest 2019 APAC is the first to implement an entirely new format that showcases the LG Home concept, presenting the company’s wide array of innovations, demonstrating the many possible applications of artificial intelligence (AI) and Internet of things (IoT) at home, and allowing the visitors and partners to engage and experience these solutions.
The LG Home concept was realized by using a modern mansion located in one of Sydney’s suburbs, wherein LG’s smart home appliances are strategically placed from the guest room to the bedroom. Connected to the network, these appliances can communicate with one another to automate the home experience of the entire household.
This year’s InnoFest centered on LG’s flagship and premium home appliance lineups, namely the LG ThinQ, LG SIGNATURE, and the LG Objet, all of which utilize AI and IoT to deliver seamless and personalized user experience through data analysis and interconnectivity.