Mobile video experience in PH improves with Smart’s service, says OpenSignal

Published November 2, 2018, 12:00 AM

by manilabulletin_admin

Filipino mobile users are optimistic in the development of the local mobile video viewing experience following a report from independent mobile analytics company OpenSignal saying that local telco Smart’s service is comparable to that of US Carriers.

Based on a separate study released in September, some of the countries with the best mobile video streaming are in Europe which include Czech Republic which scored 68.52. The Philippines garnered a score of 34.98.

In the recent State of Mobile Video report, Smart gathered a score of 42.2, a number ahead of the Philippines’ overall score of 34.98.

OpenSignal detailed that Smart’s score is almost the same to the numbers obtained by international carriers AT&T which tallied 40.88 and Sprint with 41.1.

This is a positive advancement since a previous report from the same research firm revealed that the Philippines has the third slowest overall download speed out of 69 nations.

OpenSignal’s study is based on measures on what users experience when they watch videos. Built on an International Telecommunication Union (ITU)-based approach for measuring video quality, it is derived from underlying paramaters based on real-world measurements of video streams from the world’s largest video content providers. OpenSignal tested over eight million devices all over the world from May 14 to Aug. 11 of this year for the said study.

According to OpenSignal, the deployment of 5G technology will play a big part in the advancement of mobile video viewing experience. “There’s no question that 4G revolutionized mobile video, but in order for mobile video to reach its full potential, we may need to wait for 5G,” it said.

Last June, Smart in partnership with Huawei Technologies Phils. Inc. reached 5G speeds of over 14Gbps during a test in the PLDT-Smart 5G Technolab. Smart said that it will deploy 5G in thePhilippines by the first half of 2019.

With 5G an upcoming technology in the country, network operators retain their thrust in expanding the current LTE network. With this, video viewing is expected to further improve even before the full implementation of 5G.

While the Philippines is one of the countries with the most number of active smartphone users, the country is still behind in terms of LTE usage. Luckily,buying an LTE sim is simpler and easier in the Philippines than other countries.

In using an LTE SIM, one must consider the location and the device to be used.Telco operators now have their LTE rollout almost complete, which means most ofthe municipalities and provinces in the Philippines are now LTE-ready. Most smartphones are also LTE-capable, especially now that top smartphone brands have new models released every other month.